The Events Industry Essay Example | Topics and Well Written Essays - 2000 words

The Events Industry - Essay Example In this study, a report will be presented in relation to the business/trade event sector. The report will be intended towards the presenting to a new events based company Phoenix Event Planning which is looking forward to diversify into business/trade sector of event industry. Historical Development Event management is one of the fastest growing industries all over the world. It includes hosting of numerous events of distinct stature. It has been noted that arranging for birthday parties and weddings is considered as one of the social issues that needs to be managed by the trained professionals (JuliaSilvers, 2011). It was identified by UK Events Market Trends Survey (UKEMTS) that the revenues generated by the event management companies in the years 2006-2008 had been 7.2 billion. The event industry of the UK presents numerous career opportunities. There are various organisations that tend to deliver the events such as the corporate companies, agencies, publishing companies, venues a nd festivals (Leicester Shire Promotions, 2010). There are large companies who have an in-house event team such as in banks, retail companies and automotives. Most of the organisations conduct numerous events all over the year such as conferences, management meetings, customer focused events and external events such as sports and arts. Venues in the UK are capable of offering themselves as an event venue. Even at the publishing companies, there are live events that are generally conducted all through the year. With the greater scope in the event management sector, most of the companies are entering into the event management industry. One of them has been Phoenix Event Planning that entered into the markets of the UK, Lancashire in the year 2008 and is providing its services all around the UK. It aims at providing tailored services to its clients (FreeIndex, 2011). It has been noted that since the past three years the company has organised numerous parties, weddings and events for di fferent clients (Pheonix Event Planning, n.d.). It can be mentioned that the company is already into social events and cultural events. In planning to diversify into a new sector; the company can enter into business/trade shows. Tradeshows can also be known as exhibitions where the traders are allowed to demonstrate regarding their latest products to the public. Trade shows are conducted at a continuous basis by all the markets and thus tend to attract the members of the public. Exhibition has been into existence since a long period of time and the first trade show took place approximately 2500 years ago (Pyramid Visuals, n.d.). It has been noted that huge amount of money is spent in business or tradeshows/exhibitions by the marketers every year. The tradeshow organisers are providing learning contents, consultative opportunities and demonstration theatres as few of the main characteristics of the events. The companies as well take benefits of the opportunities (Conventions, 2011). Demographic Profiling It has been noted that for executing a major event, it takes almost 150 hours for an event planner as well as the staffs of the planner to execute a major event. There are innumerable numbers of business/trade events that are held in the United Kingdom. Most of the business/trade shows take place twice in a year as well. The different trade shows held are International Fire Expo, the UK national footwear exhibition, the UK national

Hamlet- Hamlets madness Research Paper Example | Topics and Well Written Essays - 2000 words

Hamlet- Hamlets madness - Research Paper Example Thesis statement: Through feigning madness to cover up for his actions, the protagonist of the play (hamlet) had really become mad in the end. First of all, Hamlet was not mad, but unexpected events in his life forced him to pretend as mad. But this pretension influenced his mind and resulted in his madness in the end. One can see that pretension, with or without reason, can influence an individual’s emotional equilibrium. Hamlet pretends to be mad because he wished to hide his deeds like communication with the ghost, revenge, motive, guilty consciousness, Oedipus complex, and to confuse his enemies. To cover up his communication: In the play, prince Hamlet is portrayed as an individual who is trying to cover up his communication with supernatural elements (say, his father’s spirit). He knows that other people will not believe him because it is difficult to prove that the ghost used to visit him. But the ghost reveals that his uncle is the mastermind behind his fatherâ €™s death. In William Shakespeare’s work, the ghost states that, â€Å"Avenge his foul and most unnatural murder† (21). From a different angle of view, one can see that he was aware of the fact that he must cover up his communication with the ghost. To be specific, the ghost is the link between the prince and his father. If the ghost did not appear, he will not know the conspiracy behind his father’s untimely death. So, Hamlet decides to cover up his communication with the ghost and pretends that he did not know the mastermind behind the conspiracy. Besides, he pretended as mad because he was aware of the fact that others will not suspect him. To cover up revenge: Prince Hamlet knew that he cannot trust anybody because he was totally confused due to the problems within his private circle. He cannot trust his mother because she co-operated with his uncle to assassinate his father. The protagonist cannot trust his uncle because he murdered his father. But he k new that his uncle is watching him because he is the one and only person who can take revenge of the king’s murder. Still, Hamlet did not give up his aim because he must take revenge of the murder. If he tries to conduct an investigation on the murder, his uncle will try to hinder him. So, Hamlet pretends that he was not aware of his uncle’s role in the conspiracy. The best possible way to prove inactive is to pretend as an insane individual. On the other side, Hamlet’s uncle did not suspect him because he considers Hamlet as an insane individual. So, one can see that pretension helped Hamlet to keep himself away from trouble and to find out the truth in the end. To cover up motive: In the play, the playwright inculcates anti-heroic elements on the protagonist (say, Hamlet) to cover up his real motive. One can see that the protagonist is different from traditional protagonists with heroic qualities. For instance, the protagonist does not try to attack his father ’s murderer. Instead, the protagonist tries to collect evidence against the murderer and traps him. This innovative method or the protagonist’s pursuit to kill the murderer is helpful for the viewer/reader to have deeper understanding of the protagonist’s motive. Marvin Rosenberg states that, â€Å"Giving such signals of pretended madness, Hamlet can still be so anguished that he is in fact on the edge of unreason, but his consciousness is